South Park Craps Out Mouth: Do Marketers do the Same?

Turns out that you can find wisdom in anything. This clip from South Park has a valuable lesson for all marketers. Stop spitting crap out of your mouth! And, this crap is getting spewed from a lack of knowing, or a gap in information.

Follow Cartmen's logic. It's obvious to most of us that there's something missing (e.g. knowing the digestive process). Well, when there is something unknown in business, the same situation can occur: it could be not knowing the competition, audience, product, or the medium. And, lately people don't seem to understand the medium they're using, more than anything else.


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